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We would love to share more of what we are working on, but due to the sensitive commercial nature of our projects, we cannot at this time. For now, here is a high-level selection of ongoing and recent work.



  • Actionable are currently working with the HSE on a number of exciting strategic Initiatives to build innovation capability across frontline staff. Launching Q1 - Q4 2021

  • We are in the process of launching an innovative new sports product with a global sports brand - Launching Q3 2021

  • We are researching, designing and developing a new inclusive  healthcare venture - Launching Q4 2021

  • We have commenced an innovation project focused on identifying customer needs in the Covid era for one of Irelands largest property developers - Ongoing

  • We are currently in the final stages of delivering an ambitious, interreg funded programme designed to build design innovation capacity across Irish SMEs -​ Enterprise Ireland 

  • We recently facilitated the workshops working towards developing an all Ireland Biobank - IntertradeIreland 

  • We recently worked with VHI to carry out in-depth ethnographic research, develop market insight and develop a number if innovative health insurance related propositions. ​

  • Designing the transition to Higher Education for students from underrepresented groups - Maynooth University

  • Building innovation capability in the world's most successful FDI unit - IDA

  • Understanding the cancer journey and developing a new charity- OvaCare

Each tight deadline was met and the team showed the highest level of commitment to our project, facilitating workshops, ethnographic interviews, surveys and an anthropological approach through to stakeholder debriefs and presentation all within just a couple of weeks.

The output from Actionable is hugely valuable and has been used across our business in shaping our strategy while also integrating successfully into the future roadmaps for our activity.”


Orla Caffery

Marketing Communications Manager

Vhi Healthcare

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